Thrive Market, Inc. 401(k) Review & Grade
Thrive Market, Inc. 401(k) Plan
Los Angeles, CARetail Trade848 active participantsPlan year 2024✓ Auto-enroll
Estimate from the plan's Form 5500 filing · How we grade
$0Employer $ per active participant
$3,344Employee $ saved per active participant
0.79%Direct admin cost, % of plan assets
$11.4MNet plan assets, end of year
$12,192Average balance per account
Score breakdown
- Employer generosity0.0 / 500th percentile for employer $ per participant
- Low cost2.6 / 2510th percentile for low admin cost vs. same-size plans
- Employee saving8.5 / 1557th percentile for employee $ per participant
- Plan features10 / 10Auto-enrollment, Default investment
- Red-flag deductions-10 pts1 issue reported on the filing
Total score11 / 100 · Grade F
This plan vs. peers
Peers: Retail Trade plans with 500–2,499 active participants (719 plans).
| Measure | Percentile |
|---|---|
| Employer $ per participant | 0th |
| Lower admin cost | 10th |
| Employee saving | 57th |
| Peers that auto-enroll | 48% |
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Red flags from the filing
Late deposits: the filing says some employee contributions were not sent to the plan on time ($43,958 reported). That's money taken from paychecks that sat with the employer longer than the law allows.
What to do if you're in this plan
- This plan reported $0 in employer contributions for 2024. Some employers put their money into a separate plan, so check any other plans listed below and ask HR. If there really is no company money, you still get the tax break. Compare the plan's fees and funds with an IRA before deciding where your next dollar goes.
- The filing shows total dollars, not the match formula. Ask HR for the Summary Plan Description so you know the exact match and vesting schedule.
- Direct plan expenses (0.79% of assets) are well above similar-size plans (0.23%). Check your annual fee disclosure, choose low-cost index funds if you can, and think about whether savings beyond the match belong in an IRA.
- The plan auto-enrolls employees. Check your default contribution rate. Defaults are often lower than what it takes to get the full match.
- The plan reported late deposits of employee contributions. Compare your pay stubs with your account statements, and contact the plan administrator if money shows up late.
- Changing jobs? You can usually leave the money in the plan, move it to your new employer's plan, or roll it into an IRA. Don't cash out: you'd owe taxes and possibly a 10% penalty.
The raw numbers from the filing
| Employer contributions | $0 |
| Participant (employee) contributions | $2,834,094 |
| Other contributions (incl. rollovers in) | $544,462 |
| Administrative expenses paid from the plan | $76,365 |
| Investment advisory & management fees | $4,783 |
| Benefits paid out | $1,097,673 |
| Net assets, start / end of year | $7.9M / $11.4M |
| Active participants, start / end of year | 749 / 946 |
| Participants with account balances | 936 |
| Auto-enrollment (feature code 2S) | Yes |
| Auditor | Holthouse Carlin & Van Trigt, L |
Largest service providers (Schedule C)
| Empower Annuity Insurance Company O | $71,582 reported compensation |
| Empower Advisory Group, LLC | $4,783 reported compensation |
Source: DOL EFAST2 Form 5500 filing, acknowledgment ID 20251016110441NAL0012515122001, received 2025-10-16, EIN 46-3408763, plan #001, plan year 2024-01-01 to 2024-12-31. Verify at efast.dol.gov.